A brand identity campaign for the new Dantakatha Hotel is designed to create energy and awareness of a destination where the highest standards of modern hospitality and comfort coexist with the talismans of ancient mystique. The hotel will be constructed on the site of a 17th century fort located in Bhangarh, known as the ‘Most haunted place in India.’ Dantakatha stands for "legend" in Hindi -- caters to a wealthy, adventurous clientele that seek the height of luxury at historic, storied locations with a tale to tell. Work for a student project.

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